Last Updated: December 2024
1. Introduction
This Cookie Policy explains how Smart Diet OÜ (registry code: 14295370, address: Heinamaa tee 19, Viimsi 74019, Estonia) (“MintyFit,” “we,” “our,” or “us”) uses cookies and similar tracking technologies on our Platform available at mintyfit.com and my.mintyfit.com.
This Cookie Policy should be read together with our Privacy Policy, which provides more details about how we collect, use, and protect your personal data.
2. What Are Cookies?
Cookies are small text files that are stored on your device (computer, smartphone, or tablet) when you visit our Platform. They help us:
- Recognize you when you return to our Platform
- Remember your preferences and settings
- Understand how you use our services
- Improve your user experience
- Deliver personalized content and advertisements
Cookies contain information that is transferred to your device’s hard drive. They are widely used to make websites work more efficiently and provide information to website owners.
3. Types of Cookies We Use
We use several types of cookies on our Platform:
3.1 Strictly Necessary Cookies
These cookies are essential for the operation of our Platform and cannot be disabled.
Purpose:
- Enable core functionality like secure login and account access
- Process payments securely through Stripe
- Maintain your session as you navigate the Platform
- Provide security features and prevent fraud
- Remember your cookie consent preferences
Examples:
- Session management cookies
- Authentication tokens
- Security cookies
- Load balancing cookies
Legal Basis: These cookies are necessary for the performance of our contract with you and for the legitimate operation of our Platform.
3.2 Functional Cookies
These cookies enhance the functionality of our Platform and improve your user experience.
Purpose:
- Remember your preferences and settings
- Store your dietary preferences and restrictions
- Maintain your language selection
- Remember notification settings
- Provide personalized features
Examples:
- Language selection cookies
- Dietary preference cookies
- Display preference cookies
- Notification settings cookies
Legal Basis: We use these cookies based on your consent, which you can withdraw at any time.
3.3 Analytics Cookies
These cookies help us understand how visitors use our Platform so we can improve it.
Purpose:
- Analyze Platform usage and visitor behavior
- Understand which features are most popular
- Identify technical issues and errors
- Measure Platform performance
- Improve user experience based on data insights
Examples:
- Google Analytics cookies
- Session recording tools
- Heatmap tracking
- Performance monitoring cookies
What We Track:
- Pages visited and time spent on each page
- Navigation paths through the Platform
- Device and browser information
- Referring websites
- Click patterns and interactions
Legal Basis: We use these cookies based on your consent and our legitimate interest in improving our services.
3.4 Marketing and Advertising Cookies
These cookies are used to deliver personalized offers and track the effectiveness of our marketing campaigns.
Purpose:
- Deliver personalized recommendations based on your usage
- Show you relevant advertisements on other platforms
- Track effectiveness of marketing campaigns
- Measure conversion rates
- Limit the number of times you see the same advertisement
Examples:
- Facebook Pixel cookies
- Google Ads cookies
- Retargeting cookies
- Conversion tracking cookies
Legal Basis: We use these cookies only with your explicit consent, which you can withdraw at any time.
4. Third-Party Cookies
We use the following third-party services that may set cookies on your device:
4.1 Google Analytics
Provider: Google LLC
Purpose: Analyze Platform usage and visitor behavior
Cookies Set: _ga, _gid, _gat
Duration: 2 years (_ga), 24 hours (_gid)
Privacy Policy: policies.google.com/privacy
Opt-Out: tools.google.com/dlpage/gaoptout
4.2 Facebook Pixel
Provider: Meta Platforms, Inc.
Purpose: Measure ad effectiveness and show relevant ads on Facebook
Cookies Set: _fbp, fr
Duration: 3 months
Privacy Policy: facebook.com/privacy/policy
Opt-Out: facebook.com/settings?tab=ads
4.3 Stripe (Payment Processing)
Provider: Stripe, Inc.
Purpose: Process payments securely
Cookies Set: Various security and session cookies
Duration: Session to 1 year
Privacy Policy: stripe.com/privacy
5. Cookie Duration
Cookies can be either:
Session Cookies:
- Temporary cookies that are deleted when you close your browser
- Used for essential functions like maintaining your login session
- Do not collect information from your device
Persistent Cookies:
- Remain on your device for a set period or until you delete them
- Duration varies from days to years depending on the cookie’s purpose
- Help us recognize you when you return to our Platform
- Examples: Login preferences, language settings
6. Complete Cookie List
Below is a detailed list of cookies we use on our Platform:
| Cookie Name | Purpose | Type | Duration | Provider |
|---|---|---|---|---|
| mintyfit_session | Maintains your login session | Strictly Necessary | Session | MintyFit |
| user_auth | Authentication token for secure access | Strictly Necessary | 30 days | MintyFit |
| user_preferences | Stores dietary and display preferences | Functional | 1 year | MintyFit |
| cookie_consent | Records your cookie consent choices | Strictly Necessary | 1 year | MintyFit |
| _ga | Google Analytics main tracking cookie | Analytics | 2 years | |
| _gid | Google Analytics session identifier | Analytics | 24 hours | |
| _gat | Google Analytics request throttling | Analytics | 1 minute | |
| _fbp | Facebook Pixel tracking | Marketing | 3 months | |
| fr | Facebook advertising and targeting | Marketing | 3 months | |
| __stripe_mid | Stripe fraud prevention | Strictly Necessary | 1 year | Stripe |
| __stripe_sid | Stripe session identifier | Strictly Necessary | 30 minutes | Stripe |
Note: This list may be updated as we add or remove services. Please check this Cookie Policy regularly for updates.
7. How to Manage Cookies
You have several options to control and manage cookies on our Platform:
7.1 Our Cookie Consent Tool
When you first visit MintyFit, you will see a cookie consent banner that allows you to:
- Accept all cookies
- Reject non-essential cookies
- Customize your cookie preferences by category
You can change your cookie preferences at any time by:
- Accessing the cookie settings in your account
- Clicking the cookie preferences link in our website footer
- Clearing your browser cookies and revisiting the Platform
7.2 Browser Settings
Most web browsers allow you to control cookies through their settings:
View and Delete Cookies:
- Chrome: Settings > Privacy and security > Cookies and other site data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Cookies and site permissions > Manage and delete cookies
Block Third-Party Cookies:
- Most browsers have an option to block third-party cookies while allowing first-party cookies
- This prevents tracking across multiple websites
Block All Cookies:
- You can set your browser to block all cookies
- Warning: This may prevent you from using essential features of our Platform
Browser-Specific Instructions: For detailed instructions on managing cookies in your specific browser, visit:
- Chrome: support.google.com/chrome/answer/95647
- Firefox: support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
- Safari: support.apple.com/guide/safari/manage-cookies-sfri11471/mac
- Edge: support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09
7.3 Opt-Out of Targeted Advertising
If you don’t want to receive targeted advertisements based on your browsing behavior, you can opt out through:
Industry Opt-Out Tools:
- Network Advertising Initiative: www.networkadvertising.org/choices/
- Digital Advertising Alliance (Europe): www.youronlinechoices.eu
- Google Ads Settings: adssettings.google.com
- Facebook Ad Preferences: facebook.com/settings?tab=ads
Mobile Device Settings:
- iOS: Settings > Privacy > Advertising > Limit Ad Tracking
- Android: Settings > Google > Ads > Opt out of Ads Personalization
7.4 Google Analytics Opt-Out
You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on: tools.google.com/dlpage/gaoptout
8. Impact of Disabling Cookies
Important: If you disable or block certain cookies, some features of our Platform may not work properly:
Strictly Necessary Cookies:
- You will not be able to log in to your account
- Payment processing will not function
- Security features will be compromised
- Your session will not be maintained between pages
Functional Cookies:
- Your preferences will not be saved
- You will need to reset your dietary preferences each visit
- Language settings will not be remembered
- Personalized features will not be available
Analytics Cookies:
- We will not be able to improve the Platform based on usage data
- You will still have full access to all features
Marketing Cookies:
- You will still see advertisements, but they will not be personalized
- You may see the same advertisement multiple times
9. Do Not Track (DNT)
Some browsers offer a “Do Not Track” (DNT) feature that sends a signal to websites requesting not to be tracked. Currently, there is no universal standard for how websites should respond to DNT signals.
We respect your privacy choices. If you have enabled DNT in your browser, we will:
- Not use marketing or advertising cookies without your explicit consent
- Continue to use strictly necessary cookies for Platform operation
- Continue to use analytics cookies in anonymized form for service improvement
10. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect:
- Changes in our cookie usage
- New technologies or tracking methods
- Changes in legal requirements
- Improvements to our services
When we make significant changes:
- We will update the “Last Updated” date at the top of this policy
- We will notify you via email if you have an active account
- We may display a notice on our Platform
We encourage you to review this Cookie Policy regularly to stay informed about how we use cookies.
11. Your Rights
Under GDPR and applicable data protection laws, you have the right to:
- Withdraw consent for non-essential cookies at any time
- Access information about the cookies we use
- Object to processing based on legitimate interests
- Lodge a complaint with the Estonian Data Protection Inspectorate
To exercise these rights or if you have questions about our cookie usage, please contact us at info@mintyfit.com.
12. Children’s Privacy
Our Platform is not intended for individuals under 18 years of age. We do not knowingly collect information from or set cookies on devices used by children under 18.
If you believe a child under 18 has provided information or accepted cookies on our Platform, please contact us immediately at info@mintyfit.com.
13. More Information
For more information about:
- How we collect and use your personal data: See our Privacy Policy
- Terms of using our services: See our Terms of Service
- All About Cookies: Visit www.allaboutcookies.org
- EU Cookie Guidance: Visit ec.europa.eu/justice/article-29/documentation
14. Contact Us
If you have questions or concerns about our use of cookies:
Smart Diet OÜ
Registry Code: 14295370
Address: Heinamaa tee 19, Viimsi 74019, Estonia
Email: info@mintyfit.com
Phone: +372 679 8600
For data protection inquiries, you can also contact the Estonian Data Protection Inspectorate:
- Address: Tatari 39, 10134 Tallinn, Estonia
- Email: info@aki.ee
- Phone: +372 627 4135
- Website: www.aki.ee
Effective Date: This Cookie Policy is effective as of December 2024.
© 2024 Smart Diet OÜ. All rights reserved.